How Much Should I Spend On a Watch?

Nowadays, wristwatches are more than gadgets that tell us the time. They are accessories for some or a piece of jewelry to match their dress. Moreover, wearing a good, luxury watch enhances your status. 

Since luxury watches are unique and quite expensive, there is always the stigma on how much one should spend on a timepiece. This guide will cover tips to help you decide how much you should spend on a new watch.

If you’re interested to learn more about it, keep reading!

So, How Much Should You Spend On Such a Watch?

You should know that buying expensive watches depends on several factors, such as what kind of watch you want, whether a dress watch or a sports watch. 

Purchasing suitable timepieces is a costly undertaking. A general rule is to spend 1% of your annual salary to buy a watch. At the absolute least, an excellent mechanical Swiss watch will set you back $500. 

Most “entry-level mechanical Swiss watches” cost between $1,000 and $3,000, while mid-range watches can cost between $5,000 and $10,000 (or a little more), and most watches cost between $15,000 and $20,000 (or more).

Brands like Grand Seiko, Tudor Black Bay, Patek Philippe, and Rolex have increased substantially in value. However, these luxury goods are expensive but worth a good investment.

Factors That Determine the Appropriate Watch Budget


Certain factors, such as your salary, budget, and discounts, affect how much you should spend on a watch. Below is a detailed overview of things you should consider when buying a new timepiece. 


Your salary is crucial when considering how much you should spend on a watch. Generally, Americans set aside at least 20% of their income. These funds are being set aside for retirement or a rainy day, but not for an expensive watch. 

For instance, you could splurge on “wants” like a high-end watch with the remaining 30% of your monthly salary. Your timepiece should also be at most you can comfortably afford. Or better yet, if you have enough money to spend on a new one. 

However, if you push yourself because you believe you can sell the watch for more money than you paid, it could be wise to moderate your exceptions. They don’t refer to it as luxury timepieces for anything.


Even a luxury watch purchase needs to be planned. Therefore, you should know how much you are willing to spend on a watch. You will only be able to thoroughly enjoy a luxury watch if you go for the one you can afford. 

Before buying, make budget planning as simple as possible since watches are costly. Look at the vintage Rolex; you’ll easily spend $15,000 or more. However, an attractive timepiece can be expensive. And while many people would want to buy a costly timepiece, even if they have the money.

After all, so many vintage watches are available for only 10% of the cost. Some people adore pricey watches for their watch brands, while others merely desire a well-designed watch that looks nice regardless of the manufacturer.

Another thing to remember is that mechanical watches periodically require maintenance, which can be pretty pricey, depending on the timepiece. So, remember to take that into account. You don’t want it to slow down to give you a nasty surprise.

Overall, the decision ultimately rests with you. Ask yourself, what amount are you prepared to pay for a watch? Is it acceptable to spend a lot of money on it? Or do you prefer a less expensive one? There is no right or incorrect answer; it is all a matter of taste and desire.


You can purchase a watch without paying the entire amount upfront, keep some extra income for a bit longer, and benefit from a rise in the watch price. However, financing a timepiece comes with risks, such as the inability to make payments.

Many retailers provide financing if you have your heart set on a $10,000 watch but only have half of that amount. Similarly to a car loan, you can make a down payment and monthly payments to pay off the balance. But be cautious. Your monthly bills may spiral out of control as a result.


Another factor to consider is how much you enjoy the watch you’re purchasing. This factor relates to the earlier query, “Can I afford to spend this much on such a watch?”.

Looking for a different watch would be worthwhile if you enjoy a $1000 watch. Nevertheless, if you genuinely adore the $1,000 timepiece, you could justify buying it.

Extra Fee

Remember that additional fees may be associated with buying a high-end watch. Taxes are a necessary consideration. It can be tempting if the timepiece you’re considering comes with extra or replaceable straps. Just purchase one first. 

Also, be aware that maintaining a watch every five years and purchasing insurance may come at an additional cost, depending on the timepiece you are buying.


When purchasing watches, look for discounts. Knowing the amount of discounting is a good idea as well. A watch may not be in demand, no longer in production, or have a high inventory available if it is discounted drastically. 

It is still a good watch, but knowing this is a brilliant idea. The safest way to purchase a timepiece is generally via brand boutiques or authorized third-party merchants, although this is the only option. 

Another option is to look on eBay. The world’s most well-known watch-buying website is also the most famous auction site, which is merely a fact. It offers a sizable selection, and people regularly sell new, secondhand, and cheaper watches on eBay. 

Is Buying An Expensive Watch a Good Investment?

In short, yes. Luxury watches are a wise investment only after thorough study and knowledge. The ideal course of action is to begin as a collector and gain information while nurturing your hobby without considering its potential as an investment. 

Eventually, you will develop into an expert and understand where to direct your resources to maximize your potential return on investment. You’ll have gathered a fantastic collection by then!

Frequently Asked Questions

What qualifies as a high-end watch?

A high-quality watch is created with high-end, premium materials, driven by sophisticated, intricate movements, and is frequently (or at least in part) handmade. Manufacturers of high-end watches go above and beyond to guarantee the highest accuracy, performance, quality, and attention to detail.

Do watches represent wealth?

Yes. For a long time, watches have been used as status symbols, frequently serving as a significant indicator of one’s taste and fortune. Timepieces may also convey powerful messages about the wearer, and many people choose a different watch for each occasion to give the ideal notice for each event.

Are watches worth investing in?

Yes. A fine watch is an excellent investment choice for people who value quick access to their money. It is possible to sell a timepiece quickly due to the nature of the market. They are adaptable assets that you can quickly and securely change into cash.

Are vintage Rolexes worth more money?

When choosing a Rolex watch to buy, vintage models are nearly a guarantee. They are an intelligent investment because their value frequently rises over time. Fewer of them are available, making them more appealing to collectors and watch lovers.



To conclude, know that you should buy watches that you can afford. Purchasing one watch that gives you financial trouble is not worth it. 

So, determine how much you have to spend and try to accommodate your preferences within that amount. Usually, it is not worthwhile to spend a fortune on a watch.

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